I have been building a lot of sites lately using Wordpress. It has come along way since I started this blog 3 years ago- Wordpress is now a full fledged content management system in its own right. Use it for a blog, or a small website. Or both.
The sites I have [...]

Yep, another customer service Rant.
Standard Optical Bountiful
is by far the worst customer service experience I have had in a long time.  If you are looking for an
eye doctor in bountiful, utah
let me suggest you go anywhere but here. There are plenty of places for a good
eye exam in Bountiful
but in my [...]

For the past few months, I have been working on a little project called The Give Initiative.  The concept is simple-  if you want to give and anonymous financial gift to someone (because of a job loss, medical challenge, or other need) head over to TheGiveInitiative.org and do it.  They get a check from The [...]

I am in the middle of listening to the new book by Chris Anderson called FREE.  With my new commute, audio books and podcasts have become increasingly important in my life.
FREE outlines a new economy where companies offer their products and services for free.  Certainly its not entirely new-  this is what broadcast TV and [...]

The legislature is in session, laws are being made, budgets are being slashed….  you can smell the democracy in the air.  So here is a timely post about why Utah State Government sucks.
I have been dealing with a few different departments this week, and none of them have any idea what is going on in [...]

So MollyGear did really well this year.  We had record sales, even in a down economy.
But it really hasn’t taken hold.  So what do we do?  Lower our margins?  Ship our manufacturing oversees to lower prices and try to cater to the antiquated brick-and-mortar crowd?  Expand our product line to more clothing?
Or, do we continue [...]

I wrote previously that I was against the federal bailout of the big three auto makers.  My opinion hasn’t changed, and I was glad to see our congressional leaders push back on the auto makers.  Even if they end up loaning them money, at least it didn’t go without asking the right questions.
So last week [...]

I will admit it.  I was supportive of the financial “bail out” of Wall Street.  Why?  Because it isn’t just Wall Street.  I have a house, I have a 401k, and I have hopes of a bright future and a continued career.  The financial markets are the underpinnings to all of that.  It surprised me [...]

Many of you know how much I hate junk mail.  It might seem odd since I work in marketing, but I don’t think it is.  I believe in permission marketing, adding value, and exploring new ways to advertise that aren’t so bothersome.
My hatred of junk mail goes way back to my high school years.  At [...]

Branding is hard to define.  It has to do with the feeling consumers get when they think about your brand.  It has to do with the way people portray you.
Since branding as a concept is hard to define, its even harder to explain what you are looking for with your branding efforts.  Most marketing departments [...]